the XceL philosophy

XceL is dedicated to those who not only want to excel, but want to be XL.

This doesn’t necessarily mean size, you set your own goals, large or not so large, and you can achieve as great a transformation as you wish at your own pace.

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knowledge and expertise

I’m Eddie Chipp, the founder of XceL and an IFBB professional bodybuilder. I’ve been working in the fitness industry for over 10 years and have experience in both competitive and non-competitive settings.

My purpose and goal now is to help you achieve the physique you never thought was achievable without the pressure of having to compete or affect your day to day lifestyle.

I can create the clear pathway to help you reach the goals you aspire to, whilst retaining the flexibility in your life that you desire.

THE XCEL COACHING GROUP

Personalised plans designed specifically for males
looking to grow muscle and get bigger.

You will feel confident with the way you look both in and out of clothes and develop a better understanding of your nutrition and training methods without having the pressures of becoming a competitor and ensuring you maintain a healthy balance in your everyday life.

LIFESTYLE CHOICES

Having experienced living a very well-balanced life as a non competitor, this is where I can pass on my knowledge to teach and guide you into reaching your dream physique.

I wanted to look good, feel confident, have a great physique with a lower bodyfat percentage and still have that freedom to go out with friends and family, to be able to travel freely around the world, attend music festivals and drink and eat what I wanted without having to lose what I’d been working on in the gym or whether the difference in calories some days would set me back several days or weeks!

It’s all possible.

IT’S ABOUT YOU

You will need a level of dedication and commitment, but when you have a flexible diet, eating foods you enjoy while following a training plan you love, you will realise you’re getting so much out of it week after week. it makes it easy.

WHY CHOOSE XCEL COACHING?

During my time working in the fitness industry I have helped a large number of clients, all with different goals, objectives and abilities, reach what they have set out to achieve, from both a personal training and online coaching perspective.

I use evidence based methods from both a competitive and non-competitive background to apply to your nutrition, training and supplementary needs.

Everyone has unique goals, so your experience becomes deliberately very personalised, the service you receive is equal across all aspects and the frequent communication with myself will boost your understanding and ability to develop.

So if you want to become a part of the XceL Coaching Group and make the changes to your life you have dreamed of, but never really knew where to start, you’re in the right place – send over an Enquiry today, it could be the start of something great.

SO HOW DOES THIS ALL WORK?

  1. Fill in the enquiry form with your details
  2. I’ll contact you to schedule a call to discuss your goals and outline your roadmap on how we’ll get you from where you are, to where you want to be
  3. You will receive a bespoke plan covering all aspects of training, nutrition and supplements
  4. You will have an area dedicated to your daily and weekly tracking that will be used each week by myself for your check-ins
  5. Weekly video response check-ins from myself
  6. Round the clock WhatsApp support, 7 days a week